At the October SCORE free workshop a panel of experienced SCORE counselors discussed what you need to know abut your competition and how to use that knowledge to your advantage.

Paul Weiss, Tom Phillips and John Richardson covered some of the following points.  The full set of notes can be downloaded here

  • What will make your product/service stand out among your competitions
  • Understanding Price Points of your competitors
  • How do you perform a competitive assessment?



What You Don’t Know About Your Competition Will Hurt Your Business!