TranslateBuild Winning E-Mail Marketing Campaigns For The Holidays & Beyond Recorded Webinar
View a webinar held by SCORE Santa Barbara on October 29, 2020.
Recorded Webinar
For every $1 spent on e-mail marketing there is an average $44 return on investment. If you are not already consistently using e-mail to capture new sales, you need to start now! Covid-19 has changed the way you can interact with your customers and we can expect that to remain the same through the holidays.
Topics include:
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Why E-Mail Marketing is so important to your business
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The 5 C’s of E-Mail Marketing Basics
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How to create a content calendar with a complimentary digital version sent to all attendees
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Best times and days to send emails
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Why List Segmentation is important (case study provided)
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Basic Automations
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How to create e-mail graphics using Canva
View the Webinar Presentation Materials
Sample Calendars:
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2020 winery version: https://drive.google.com/file/d/17SbPye3PgqVDuqJN-Yeh_I3tA8pya_bR/view?usp=sharing
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2020 non winery version: https://drive.google.com/file/d/1k-dVne_KYbKyCgkoCziXbzfnAr6SlEVd/view?usp=sharing
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2021 Winery Version: https://drive.google.com/file/d/1aBD-2PEEVckyvJf2qZ4uQ1E69L5g3NLW/view?usp=sharing
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2021 Non Winery Version: https://drive.google.com/file/d/1k-dVne_KYbKyCgkoCziXbzfnAr6SlEVd/view?usp=sharing
View other recorded webinars presented by SCORE Santa Barbara covering support options for your business.
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