Digital Marketing Recorded Webinar: Create a Marketing Plan February 2, 2021
View Webinar

Viewing this webinar requires some basic information. This data is only used within SCORE and will not be distributed to any third parties.

Are you overwhelmed by all the choices for marketing your business? Not sure where your time and money would be well spent? Are you just following what everyone else is doing and hope it works for you too? If this is you..then it sounds like you may need a marketing plan! Without a plan in place, you could potentially waste thousands of dollars and hundreds of hours trying to grow your business.

A well executed marketing plan will help you:

  • Define Your Business with SWOT Analysis (Strengths, Weaknesses, Opportunities and Threats

  • Define Your Target Audience with buyer personas

  • Develop a Budget

  • Define your brand with proper visuals and messaging

  • Determine your best marketing channels for educating your customers, generating leads, and developing brand awareness

Slides: https://drive.google.com/file/d/1h0ep46KIcsaIoP9h8c0_8HpDO5QFVgxH/view?usp=sharing

2021 Calendar Non Winery Version: https://drive.google.com/file/d/1wZdYUrRmCnwKNgysJ2fSdbZDmnNL5Cxp/view?usp=sharing

2021 Calendar Winery Version: https://drive.google.com/file/d/1aBD-2PEEVckyvJf2qZ4uQ1E69L5g3NLW/view?usp=sharing.  The only difference between the two is the winery version has the wine “holidays” already on the calendar pages.

View all Webinars in this series.

Digital Marketing Recorded Webinar: Create a Marketing Plan