Pivot Your Business to E-Commerce Webinar Recording April 16, 2020
View Webinar

Viewing this webinar requires some basic information. This data is only used within SCORE and will not be distributed to any third parties.

The rapid change in the business climate coming from the lockdown of our communities has many business scrambling for new revenue channels. In response, businesses are looking to expand e-commerce presence or are looking to rapidly launch online stores. John Richardson will discusses strategies and tactics for getting a successful e-commerce business of the ground and turning a profit. This webinar focuses on selling physical products. 


Webinar Topics:

  • Considerations before opening your webstore

  • Pros and Cons for different hosted channels (Amazon, Etsy, EBay...)

  • Key components of a successful eCommerce website Metrics to use to determine your success

  • Marketing options to consider to generate traffic to your eCommerce site

  • Items to manage for a successful eCommerce business

View the Webinar Presentation Materials


View other recorded webinars presented by SCORE Santa Barbara covering starting or pivioting a business to eCommerce.

Pivot Your Business to E-Commerce Webinar Recording